Business Model Generation applied to teams

I am a big fan of Alexander Osterwalder, Ph.D, and Professor Yves Pigneur, Ph.D's book on Business Model Generation.
Whilst the book is focused on assessing and changing business models to compete for the future it also serves as a great coaching tool for teams and leaders.


The book examines a business from nine areas that are pulled together on the Business Model Canvas and challenges businesses owners and leaders to examine their model and be fit for the future.


As my main focus is around leadership development and team development, I looked at adapting it to help build teams and lead change from an executive level.


From a team coach perspective here are some questions I might use when working with a new team or an intact team that needs to refocus and reenergise:

  • Customer segments : Who are there internal & external customers the team serves?
  • Customer relationships : What does good customer service look like for this team (and the clients) and how can the team ensure that they exceeds expectations continuously.
  • Channels : What systems and process are needed an effective managing of the relationship with the client?
  • Key partners : Who do we rely on to ensure we can do our job well? Are they clear on the impact they have on our customers success? How can we improve our relationship with them and our joint performance?
  • Key activities: What are the key activities that the team need to carry out to exceed their key performance indicators.What activities do the team need to do to improve as a team.
  • Key Resources: What skills do the team have? what skills do the team need? What resources do the team need and what can the team do with out?
  • Value proposition: What value do the team provide to their customer and there other important stakeholders? What makes this team unique?
  • Cost Structure: What budget does the team need to work with? What other costs need to be considered? What are the things that decrease the teams energy or motivation?
  • Revenue stream: How and when does the team receive the resources it needs to work well? What do the team members expect to get from being in the team?

Business Model Generation Canvas

 

For more information on Business Model Generation visit here

Some programs that I have developed around the canvas are:

 

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